Summary

  • Marvel movies with fan hype have mixed results. Not all popular Marvel movies live up to expectations.
  • Successful Marvel films reward anticipation. Movies like The Avengers, Black Panther, and Logan exceeded fan expectations.
  • Avengers: Endgame wraps up over a decade of MCU storytelling with satisfying fan service, humor, and character development.

Fan hype surrounding Marvel movies ​​​​​​is not a new thing. While it may never reach the heights of the culmination of the MCU's Infinity Saga, comic book fans have been excited to see their favorite heroes on the silver screen dating back to the first X-Men movie in 2000.

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With that said, Marvel movies that generate a lot of fan hype leading up to their release don't always live up to that anticipation. Despite the overall success of the MCU, not every entry in the franchise has been a smash hit. However, the ones that have been do more than just make money; they reward their fans' anticipation and excitement with a worthy adaptation of the stories they grew up with. These Marvel movies had a ton of hype around their release, and each one managed to live up to those expectations. Some even managed to exceed them.

10 X2: X-Men United

The Perfect Follow-Up To The Origin Of Modern Superhero Movies

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X2: X-Men United
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Release Date
April 27, 2003
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Cast
Hugh Jackman, Patrick Stewart, Brian Cox, Ian McKellen, Famke Janssen, Halle Berry, James Marsden, Alan Cumming, Rebecca Romijn, Aaron Stanford, Shawn Ashmore, Anna Paquin, Kelly Hu, Michael Reid MacKay, Bruce Davison, Katie Stuart, Ty Olsson, Daniel Cudmore, Cotter Smith, James Kirk, Jill Teed, Alf Humphreys, Kea Wong, Chiara Zanni, Jackie A. Greenbank
Runtime
133 minutes
Director
Bryan Singer

In the early 2000s, superhero movies were still a fledgling genre; financially successful, but still niche in terms of audience hype and expectations. The first X-Men movie and Sam Raimi's Spider-Man started to change that, but nothing could have prepared audiences for the pure comic-book awesomeness that was X2: X-Men United.

From the opening scene with Nightcrawler using his powers to bust into the White House to Magneto's brilliant escape from his equally brilliantly designed prison cell, X2 did everything that X-Men fans wanted from a sequel. It further progressed the backstory of Hugh Jackman's Wolverine and essentially made him the protagonist of the trilogy, and it captured the "mutants vs. Humans" dynamic in a way that many thought Hollywood would be too gun-shy to attempt. X2 laid a significant amount of the groundwork for what would later become the MCU, and it did so without any of the genre's foundations in place.

9 The Avengers

The First Team-Up

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​The Avengers
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Release Date
May 4, 2012
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Cast
Chris Evans, Robert Downey Jr., Mark Ruffalo, Chris Hemsworth, Scarlett Johansson, Jeremy Renner, Tom Hiddleston, Clark Gregg, Cobie Smulders, Stellan Skarsgård, Samuel L. Jackson, Gwyneth Paltrow, Paul Bettany, Alexis Denisof, Tina Benko, Jerzy Skolimowski, Kirill Nikiforov, Jeff Wolfe, M'laah Kaur Singh, Rashmi Rustagi, Powers Boothe, Jenny Agutter, Arthur Darbinyan, Donald Li, Warren Kole
Runtime
143 minutes
Director
Joss Whedon

When Samuel L. Jackson strolled out of the shadows at the end of the first Iron Man's credits and started talking about "the Avengers Initiative," comic book fans felt like they were living in a dream. Many had resigned themselves to accepting that big-budget Hollywood superheroes would only ever exist in standalone formats. Prior to this moment, the idea of these heroes teaming up in a feature film, as they did in their comic inspirations, was little more than a fantasy. Four years later, The Avengers hit screens around the world.

To say the hype around this film was at a fever pitch wouldn't do it justice. The Avengers was a big deal, both for comic fans and for the MCU. By this point, Disney had fully committed to this shared Marvel universe, and this was the make-or-break movie that would decide if that choice was a success or a misguided fumble. Unsurprisingly, it was a huge success, and the rest is history.

8 Captain America: Civil War

Superhero Showdown

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Captain America: Civil War
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Release Date
May 6, 2016
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Cast
Chris Evans, Robert Downey Jr., Scarlett Johansson, Sebastian Stan, Anthony Mackie, Don Cheadle, Jeremy Renner, Chadwick Boseman, Paul Bettany, Elizabeth Olsen, Paul Rudd, Emily VanCamp, Tom Holland, Daniel Brühl, Frank Grillo, William Hurt, Martin Freeman, Marisa Tomei, John Kani, John Slattery, Hope Davis, Alfre Woodard, Michael A. Cook, Laughton Parchment, Jackson Spidell
Runtime
147 minutes
Director
Anthony Russo, Joe Russo

In the same way that Disney had a lot riding on The Avengers, they had a lot riding on Captain America: Civil War as well. Adapting one of the most popular Marvel Comics runs of the modern era was already a tall task, but this was also the movie that took the opportunity to introduce two major Marvel heroes to the MCU: Black Panther and Spider-Man.

While it featured an ensemble cast akin to an Avengers movie, this was still a story about Cap and his struggle to be the hero he needs to be, while pressure from his government and his fellow Avengers tries to push him to be something else. Civil War pulled it all off, delivering an excellent adaptation of the comic book run it was based on, introducing iconic interpretations of both T'Challa and Spidey, and setting the stage for the home stretch of the MCU's Infinity Saga.

7 Black Panther

Welcome To Wakanda

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Black Panther
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Release Date
February 16, 2018
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Cast
Chadwick Boseman, Michael B. Jordan, Lupita Nyong'o, Danai Gurira, Martin Freeman, Daniel Kaluuya, Letitia Wright, Winston Duke, Sterling K. Brown, Angela Bassett, Forest Whitaker, Andy Serkis, Florence Kasumba, John Kani, David S. Lee, Nabiyah Be, Isaach De Bankolé, Connie Chiume, Dorothy Steel, Danny Sapani, Sydelle Noel, Marija Abney, Zola Williams, Janeshia Adams-Ginyard, Maria Hippolyte
Runtime
135 minutes
Director
Ryan Coogler

For many young black Marvel fans, Black Panther was the superhero. Not just because he was black himself, but because of the mythos he represented: a technologically advanced African society hidden away from the world, with a stunning and altogether unfamiliar blend of advanced society and ancient tradition. Adapting this character into a feature film required a delicate touch, and following the character's debut in Civil War, there was considerable hype leading up to this movie's release.

Starring the late Chadwick Boseman in an immaculate depiction of T'Challa, Black Panther is still one of the best standalone Marvel movies to this day. Even without the broader connections to the MCU, Ryan Coogler's depiction of Wakandan society is enthralling all on its own. Michael B. Jordan plays a wonderfully sympathetic version of Killmonger, who remains one of the MCU's best villains. Every element works towards cementing the success of this film as more than just another Marvel movie, but as a moment in black cinema history that was a long time coming.

6 Spider-Man: Homecoming

Welcome Home, Webhead

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Spider-Man: Homecoming
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Release Date
July 7, 2017
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Cast
Tom Holland, Michael Keaton, Robert Downey Jr., Marisa Tomei, Jon Favreau, Gwyneth Paltrow, Zendaya, Donald Glover, Jacob Batalon, Laura Harrier, Tony Revolori, Bokeem Woodbine, Tyne Daly, Abraham Attah, Hannibal Buress, Kenneth Choi, Selenis Leyva, Angourie Rice, Martin Starr, Garcelle Beauvais, Michael Chernus, Michael Mando, Logan Marshall-Green, Jennifer Connelly, Gary Weeks
Runtime
133 minutes
Director
Jon Watts

The story of how Spider-Man found his way into the MCU is almost too ridiculous to believe, especially given that, when The Avengers came out, Andrew Garfield's Peter Parker was off doing his own solo thing as Sony tried to create a shared universe out of just Spider-Man properties. However, an underwhelming reception to The Amazing Spider-Man 2, a North Korean hack of Amy Pascal's emails following the release of The Interview, and the skyrocketing success of the MCU, all worked together to get a deal in place between Sony and Marvel to get the webhead a new lease on life in Disney's shared universe.

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While Tom Holland's take on the character first appeared in Captain America: Civil War, he established himself as the modern take on Spidey in Spider-Man: Homecoming. Holland got a lot more screen time to flex his skills here. More importantly, Homecoming presented a distinctly different take on Spider-Man, retrofitted for the MCU, without rehashing the character's origin story for a third time. Add to that Michael Keaton's inspired take on Vulture and an expanded cast of Peter's close friends, and the MCU did in one movie what Sony had struggled to accomplish with Spider-Man in two multi-film series.

5 Logan

Nothing Ever Ends Well

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Logan
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March 3, 2017
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Cast
Hugh Jackman, Dafne Keen, Patrick Stewart, Elizabeth Rodriguez, Boyd Holbrook, Stephen Merchant, Richard E. Grant, Stephen Dunlevy, Eriq La Salle, elise neal, Quincy Fouse, Al Coronel, Frank Gallegos, Anthony Escobar, Reynaldo Gallegos, Krzysztof Soszynski, Daniel Bernhardt, Ryan Sturz, Jef Groff, Brandon Melendy, Oren Hawxhurst, Jeremy Fitzgerald, Chris Palermo, Paul O'Connor, Clinton Roberts
Runtime
137 Minutes
Director
James Mangold

Hugh Jackman remains the longest-tenured actor in a single superhero role in history, but that run almost came to an end in 2017 with Logan. The movie was marketed as the final appearance of Jackman's Wolverine, and that was seemingly everybody's intention at the time. As such, the hype surrounding the film's release was higher than for any recent X-Men ​​​​​​movie because of the implications of its self-proclaimed finality.

Logan presents audiences with an old and haggard Wolverine. His healing factor works more slowly, his claws take longer to emerge, and he's generally a very depressed man living in a dystopic future where mutants are all but extinct. Upon encountering a group of orphaned mutant children, Logan, along with an aging and dementia-riddled Professor X, embarks on one of history's most depressing road trips to try to get these kids to safety. Logan is an unusually bleak superhero movie that presents only glimmers of hope in a very dark and violent world. It's a movie that will break the hearts of many longtime Fox X-Men fans, and at the time, had seemingly committed to concluding Wolverine's story. But nothing ever ends well...

4 Deadpool & Wolverine

Until He's 90

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Deadpool & Wolverine
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July 26, 2024
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Cast
Ryan Reynolds, Hugh Jackman, Emma Corrin, Morena Baccarin, Rob Delaney, Leslie Uggams, Karan Soni, Matthew Macfadyen, Brianna Hildebrand, Shioli Kutsuna, Stefan Kapicic, Lewis Tan, Randal Reeder, Jennifer Garner, Aaron Stanford, Billy Clements, Ollie Palmer, Chris Hemsworth, Rob McElhenney
Runtime
127 Minutes
Director
Shawn Levy

Seven years after Logan, Hugh Jackman was back, and finally sporting a comic-accurate Wolverine costume. Conceptually, Deadpool & Wolverine was a vehicle to introduce two of the most popular live-action X-Men characters into the MCU after they had been restricted to Fox's Marvel universe for the better part of two decades. That alone was enough to generate a ton of hype for the movie, only for the result to be something greater than anyone initially expected.

Deadpool & Wolverine wasn't just a way for Ryan Reynolds and Hugh Jackman to bring their characters over to the MCU, it was a celebration of every Marvel movie made by Fox. Several well-known actors reprised their Marvel roles, including Chris Evans as the Human Torch, Jennifer Garner as Elektra, and Wesley Snipes as Blade. Furthermore, Channing Tatum finally got a chance to play Gambit on the silver screen. These weren't just one-off cameos either; they were fully realized characters, with many of them getting multiple scenes in which to shine. The credits montage celebrating Fox's history with Marvel was the icing on the cake, neatly wrapping up one era of Marvel movies and opening the door for the next.

3 Avengers: Infinity War

The Snap Heard Around The World

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Avengers: Infinity War
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Release Date
April 27, 2018
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Cast
Robert Downey Jr., Chris Evans, Chris Hemsworth, Josh Brolin, Mark Ruffalo, Scarlett Johansson, Don Cheadle, Benedict Cumberbatch, Tom Holland, Chadwick Boseman, Zoe Saldana, Karen Gillan, Tom Hiddleston, Paul Bettany, Elizabeth Olsen, Anthony Mackie, Sebastian Stan, Idris Elba, Danai Gurira, Peter Dinklage, Benedict Wong, Pom Klementieff, Dave Bautista, Vin Diesel, Bradley Cooper
Runtime
149 minutes
Director
Anthony Russo, Joe Russo

The build-up to the climactic fight with Thanos in Avengers: Infinity War was something the MCU had been focused on for nearly a decade, after introducing the first Infinity Stone in a post-credits scene in 2011's Thor. While Marvel fans knew this fight was coming, they had no idea how epic or devastating it would ultimately turn out to be.

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Thanos's first true appearance in the MCU was the stuff of nightmares. Every member of the Avengers, the Guardians of the Galaxy, and any hero orbiting those teams arrived on the scene to fight off the Mad Titan, and in the end, they all lost. Despite their best efforts, some well-laid plans, and some of the MCU's best fight scenes to date, Thanos managed to gather all the Infinity Stones and snap half the universe out of existence, which included some of Marvel's most popular characters, ending the film on a cliffhanger for the ages.

2 Guardians Of The Galaxy Vol. 3

A Farewell Mixtape

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Guardians of the Galaxy Vol. 3
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Release Date
May 3, 2023
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Cast
Chris Pratt, Zoe Saldana, Dave Bautista, Karen Gillan, Pom Klementieff, Vin Diesel, Bradley Cooper, Sean Gunn, Chukwudi Iwuji, Will Poulter, Maria Bakalova, Elizabeth Debicki, Sylvester Stallone, Austin Freeman, Stephen Blackehart, Terence Rosemore, Sarah Alami, Jasmine Munoz, Giovannie Cruz, Nico Santos, Miriam Shor, Linda Cardellini, Asim Chaudhry, Mikaela Hoover, Judy Greer
Runtime
150 minutes
Director
James Gunn

The hype surrounding Guardians of the Galaxy Vol. 3 was different from other MCU projects. It wasn't so much about what the movie would mean for the Marvel universe as a whole, but what it would mean for these characters. After all, the Guardians were virtual nobodies until James Gunn brought them into the mainstream with an unprecedented degree of success. Following the release of Guardians of the Galaxy Vol. 3, James Gunn was departing the franchise to take the reins of DC's movie universe, effectively saying goodbye to the characters that fans had come to love so dearly.

They say it's better to burn out than to fade away, and the Guardians did just that. From Rocket's tragic backstory to a fantastic take on Adam Warlock, to introducing one of the MCU's greatest villains in the High Evolutionary, Guardians of the Galaxy Vol. 3 did so much more than give these characters the send-off they deserved. It elevated them once again, cementing this group of misfits, which even Marvel fans had overlooked before 2014, as one of the greatest superhero teams of all time.

1 Avengers: Endgame

Sticking The Landing

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Avengers: Endgame
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April 26, 2019
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Cast
Robert Downey Jr., Chris Evans, Mark Ruffalo, Chris Hemsworth, Scarlett Johansson, Jeremy Renner, Josh Brolin, Don Cheadle, Paul Rudd, Benedict Cumberbatch, Chadwick Boseman, Brie Larson, Tom Holland, Karen Gillan, Zoe Saldana, Evangeline Lilly, Tessa Thompson, Rene Russo, Elizabeth Olsen, Anthony Mackie, Sebastian Stan, Tom Hiddleston, Danai Gurira, Benedict Wong, Pom Klementieff, Dave Bautista, Letitia Wright, John Slattery, Tilda Swinton, Jon Favreau, Hayley Atwell, Natalie Portman, Marisa Tomei, Taika Waititi
Runtime
181 Minutes
Director
Anthony Russo, Joe Russo

If the hype around Avengers: Infinity War was frenetic, then it boiled over during the year-long wait for the release of Avengers: Endgame. Fan theories dominated social media, and photo leaks were rampant, creating a nervous energy surrounding any conversation about Marvel. The shocking conclusion to Infinity War left fans around the world desperate for anything that would reassure them that the heroes who were snapped out of existence weren't gone forever.

Calling Avengers: Endgame a success is a severe understatement. The movie is a stunning accomplishment, period. It wraps up over a decade of MCU storytelling, gives proper due to every hero that appears in it, and manages to weave in Marvel's trademark humor, character development, and action, all while finding time for some immensely satisfying fan service. Among all of that, Endgame also manages to end on a pitch-perfect note, saying goodbye to some longtime characters while giving those who remained a reason to carry on. The movie achieved everything it needed to and then some. Regardless of where the MCU ends up in the long term, it has firmly placed itself in the annals of history by pulling off one of the most astonishing connected-universe conclusions we'll likely ever see. Lived up to the hype? Endgame converted all that fan excitement into pure movie energy, creating one of the most monumental cinema moments of the 21st century.

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