Summary

  • Former Destiny 2 devs criticize Bungie's alleged greed-driven monetization strategy, causing internal strife and community disappointment.
  • Bungie increased focus on Eververse and seasonal content, leading to aggressive monetization efforts.

Former Destiny 2 developers claim that Bungie’s monetization strategy was influenced by internal "greed," which added unnecessary friction to the creative process and resulted in large-scale disappointment within the community. The developer of Destiny 2, currently working on the extraction shooter Marathon, has faced waves of criticism following layoffs, art plagiarism allegations, and reports of toxic management from former employees.

Bungie has issued several monetization updates to Destiny 2 during its nearly eight-year stint. The company has increased the relevance of the Eververse store and seasonal content passes, both of which include paid content. In late 2023, Bungie reduced its workforce by over 300 roles, after a drastic fall in revenue. This put even more pressure on monetizing its games, which has been increasingly aggressive.

Destiny 2 Ghosts of the Deep Dungeon Guide
Destiny 2: Ghosts of the Deep Dungeon Guide

For players trying their luck with Ghosts of the Deep Dungeon in Destiny 2, here is a complete guide of every encounter in the game.

Destin Legarie has released a video on Bungie's internal struggles, compiling complaints from former employees and industry sources. Multiple former employees described dreary top-down decision-making in the studio, prioritizing finances over creative input, which led to much of the community backlash for Destiny 2. One reported a meeting where glowing armor design in Trials of Osiris was denied due to it being a threat to Eververse purchases that weren't seen as attractive enough in comparison.

Former Devs Describe Monetization-Driven Culture at Bungie

"Everything happening to Bungie is because of greed," said a former Destiny 2 developer, which was the crux of the argument for many disgruntled former employees. Another mentioned leadership pitching a subscription model for Destiny 2, which was only shut down thanks to the staff's "vehement" opposition. The leadership at Bungie also held a meeting where the staff were given a "monetization scolding," presumably for not enabling enough microtransactions.

Rumors of higher-ups using expensive penthouses and a toxic work culture at Bungie are at the very core of the problem. It has only made the monetization issue worse. As the financial situation dictated, developers had to come up with more ways to monetize the product. Ultimately, the players would, naturally, foot the bill for the increase in paid content, which would lead to more dissatisfaction about the state of Destiny 2.

Legarie also noted several comments about great leaders that were, unfortunately, overruled or didn't have a say in the matters. This gives promise that the company can course-correct and bring a more player-focused atmosphere to its beloved franchises in the future.

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Destiny 2 Tag Page Cover Art
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Top Critic Avg: 84 /100 Critics Rec: 88%
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Released
August 28, 2017
ESRB
T For TEEN for Blood, Language, and Violence
Developer(s)
Bungie
Publisher(s)
Bungie
Engine
Tiger Engine
Multiplayer
Online Multiplayer, Online Co-Op
Cross-Platform Play
PC, PS4, PS5, Xbox One & Xbox Series X|S
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WHERE TO PLAY

DIGITAL
PHYSICAL
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Genre(s)
FPS