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See AllPokemon GO Selling $100 Premier Access Add-On
Personally I don't see the benefit of a separate pass which excludes the elites from everyone else. By all means have an access lounge and charge a reasonable fee so players can rest/ refresh and recharge etc and provide respite and accessibility for disabled players to also take part in events. As for digital packages. Smaller custom packages could be made available via the Pokémon go website for purchase so players can select a wider choice that is tailored more to their own needs rather than a one size fits all.
Also maximum numbers on storage on Pokémon and items should also be increased by 1000 not just the 500 as often is allowed, as sorting through what has been caught during an all day event and traded takes time away from the event itself and this would allow for this. ( For those wishing to increase to do so)
I'm sure there are many other ways of doing specific bonus boxes for lures, balls and such like and mixtures without it having to cost a vast fortune for players to participate. Yes I get that it's a profit making business but without the players there won't be any profit. Look after your loyal players and they'll keep coming back.